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I think that this is really a trick question. Social media isn't good at attracting new audiences, but rather to engage existing relationships. Something I've noticed recently is that when people say "new audiences" they frequently mean "young people." This is frequently followed-up by a classic false assumption: since young
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Wow, I had completely forgot about this post. It was so long ago and the scope of the overhaul has itself been overhauled :D. We realised we needed a product more specific to our needs, rather than trying to force a square peg into a round hole by customizing a standing application. To come to this conclusion, however, we did a lot of research. A really
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We've recently started using a tool called dim dim. It has a good deal of functionality from document sharing to whiteboards and even desktop sharing. However, customer service is somewhat slow and everyone sitting in on a webinar needs to have the most recent versions of browsers and flash. Otherwise, it has been great. We have held multiple webinars
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Like every other NPO out there, we send out a newsletter every few months to donors/foundations/VIPs/etc. In the interest of saving money, we ended up not printing it and just sending it out via email as a pdf, which was of course huge slow and awful. I suggested using a blogging platform to "house" the newsletter in the future, so it can
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Here's a huge and nebulous question to through out there: I am beginning to begin to plan the planning for the entire database and website overhaul, completely redesigning the site and incorporating CRM into our office work flow, etc. and am trying to figure out ballpark numbers for cost and time of the entire process. Since there are going to be