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if you have an existing facebook group and you'd like to move to a facebook page (which i highly recommend - better features!) you can request that facebook does all the work for you. here's how: From : http://www.facebook.com/help.php?page=175 I have a Facebook Group. Can it be converted into a Page? If you have a group that fits into one of
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that is correct. however, we still try our best to build a relationship with donors on Facebook. Since Causes sends us an email everytime someone makes a donation, we send them a Facebook message saying thank you and please join our Fan Page. We do the same for anyone that creates a cause that benefits us. The reality is that people are interacting
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The Humane Society of the United States concentrates on what I call the "big 4" -- MySpace, Facebook, YouTube, and Flickr. You can see all the networks we're on and links to them here: humanesociety.org/connect
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Thomas - we started out with a group, but it bombed when we reached 1200 people - the max number you can have before your messaging capabilities are shut off. I like our Fan page much better, you can send updates and anytime someone interacts with your Fan Page it gets posted to their news feed, so the viral nature takes off. You can also use applications
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ohhhhh my. i can talk to the first question in particular. we have a strong opposition out there. for that reason, we moderate comments on ALL networks. On our CEO's blog, we even go so far as to only post a hand-picked sampling of comments. But on MySpace, YouTube, etc, a pair of HSUS eyes looks at every single comment that comes in and approves
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boy would i love to take credit for making Wayne hip!! but i can't.... it does help that he is a very well known figure, is on TV alot, appears at many functions, and is quite a charismatic person. but managing his facebook page and the viral nature of it does help attract people who are not familiar with him, i think.
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I gave a presentation at NTEN on this topic... it's available on my Facebook page: http://apps.facebook.com/files/shared/d17jql0wsw
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and we couldn't do it without consent from the higher ups... which means we got the CEO's attention!
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So, we've done some really cool web 2.0 projects -- some successful, some not! Here are some examples: LOLseals Photo Caption Contest (using Flickr) Hip Hop for Hounds Rap Contest (using MySpace) Knock Out Dogfighting Video Contest (using YouTube) Care to share yours?
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I just responded to a post on Beth Kanter's blog that was similar to this topic. Basically, I was hired to handle all the online marketing for HSUS. But when I got here, I noticed that they had no presence on social networks. So I started building it up, under the radar, with the help of an unpaid intern (as david suggests below). After a year,