<?xml version="1.0" encoding="UTF-8" ?>
<?xml-stylesheet type="text/xsl" href="http://forums.techsoup.org/cs/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/"><channel><title>Virtual Community</title><link>http://forums.techsoup.org/cs/forums/26.aspx</link><description>Learn more about how communicating through email, online forums, groupware, and other community tools can support your organization's goals and mission.&lt;br /&gt;Hosted by &lt;a href="http://forums.techsoup.org/cs/members/MeganKeane/default.aspx"&gt;Megan Keane&lt;/a&gt; of TechSoup Global.</description><dc:language>en</dc:language><generator>CommunityServer 2008 SP1 (Debug Build: 30619.63)</generator><item><title>Re: 9 Ways to Reach Digital Natives</title><link>http://forums.techsoup.org/cs/forums/thread/94548.aspx</link><pubDate>Wed, 24 Dec 2008 06:20:15 GMT</pubDate><guid isPermaLink="false">caa7681b-025a-49ce-809f-7435bfe4d232:94548</guid><dc:creator>MeganKeane</dc:creator><slash:comments>0</slash:comments><comments>http://forums.techsoup.org/cs/forums/thread/94548.aspx</comments><wfw:commentRss>http://forums.techsoup.org/cs/forums/commentrss.aspx?SectionID=26&amp;PostID=94548</wfw:commentRss><description>&lt;p&gt;Good point, Rog. I&amp;#39;d also add:&lt;/p&gt;
&lt;p&gt;--Provide means for collaboration and ways for people to connect w/ other users/members&lt;/p&gt;
&lt;p&gt;--Making it easy to share content inport/export user-created content&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Best,&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Megan&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>Re: 9 Ways to Reach Digital Natives</title><link>http://forums.techsoup.org/cs/forums/thread/94413.aspx</link><pubDate>Sun, 21 Dec 2008 08:27:04 GMT</pubDate><guid isPermaLink="false">caa7681b-025a-49ce-809f-7435bfe4d232:94413</guid><dc:creator>Rog</dc:creator><slash:comments>0</slash:comments><comments>http://forums.techsoup.org/cs/forums/thread/94413.aspx</comments><wfw:commentRss>http://forums.techsoup.org/cs/forums/commentrss.aspx?SectionID=26&amp;PostID=94413</wfw:commentRss><description>&lt;p&gt;One word: RSS&lt;/p&gt;
&lt;p&gt;If the site doesn&amp;#39;t release its stuff in that format, then I don&amp;#39;t have time for it.&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;</description></item><item><title>9 Ways to Reach Digital Natives</title><link>http://forums.techsoup.org/cs/forums/thread/25021.aspx</link><pubDate>Wed, 05 Nov 2008 18:36:00 GMT</pubDate><guid isPermaLink="false">caa7681b-025a-49ce-809f-7435bfe4d232:25021</guid><dc:creator>Sasha</dc:creator><slash:comments>0</slash:comments><comments>http://forums.techsoup.org/cs/forums/thread/25021.aspx</comments><wfw:commentRss>http://forums.techsoup.org/cs/forums/commentrss.aspx?SectionID=26&amp;PostID=25021</wfw:commentRss><description>This article, directed at for-profits, has some good tips on how to reach people who are comfortable with social media. Good tips for nonprofits who want to reach younger donors, too. &lt;br /&gt;
&lt;br /&gt;
Here are the 9 tips. The article, &lt;a href="http://www.marketingprofs.com/8/nine-ways-to-reach-digital-natives-and-rest-of-us-handley.asp?part=2"&gt; 9 Ways to Reach Digital Natives (and the Rest of Us, Too)&lt;/a&gt; shares more details on each of the tips. &lt;br /&gt;
&lt;ul&gt;&lt;br /&gt;
1. Offering or sponsoring online research tools. &lt;br /&gt;
&lt;br /&gt;
2. Constantly refreshed content. &lt;br /&gt;
&lt;br /&gt;
3. Creating content to share. &lt;br /&gt;
&lt;br /&gt;
4. Tossing out marketing-speak and your product-centric point of view—in all your communications and advertising. &lt;br /&gt;
&lt;br /&gt;
5. Finding ways to include video and/or audio. &lt;br /&gt;
&lt;br /&gt;
6. Fostering brand loyalty. &lt;br /&gt;
&lt;br /&gt;
7. Monitoring the conversation, and participating in it. &lt;br /&gt;
&lt;br /&gt;
8. Being transparent. &lt;br /&gt;
&lt;br /&gt;
9. Being prepared for the worst. (And not wishing they&amp;#39;d simply go away.) &lt;br /&gt;
&lt;/ul&gt;&lt;br /&gt;
&lt;br /&gt;
Hope they help,</description></item></channel></rss>