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How do you measure if your social media and online communication efforts are working?

How do you measure if your social media and online communication efforts are working?

  • Becky Wiegand is the Webinar Program Manager at TechSoup.org
    @bajeckabean on Twitter

  • Yann Toledano, Digital Marketing Strategist
    YTConsulting.com
    Host, Web Building Forum, TechSoup.org
    Twitter: @webmanyann

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