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The TechSoup Blog
How Much Is That Grant Really Worth?
Not all grants are created equal, and some aren't even worth pursuing. One way to decide which grants to pursue is with a net grant calculation. You can then make the case to your executive director for why a particular grant is not worth chasing. The net grant calculation helps discern the net...
Can Content Marketing Boost Your Nonprofit's Reach and Exposure?
Content marketing is a powerful strategy for increasing the reach and exposure of your nonprofit organization. Nonprofit communications teams tend to be resource-deprived, to say the least. They have to be careful about where they invest limited budgets. They have a moral obligation to generate the...
4 Cornerstone Campaigns That Drive Fundraising Success
Online fundraising cornerstone campaigns are critical elements for a successful integrated fundraising program. A cornerstone campaign is one that's repeated year over year, and that can be refined and tested to drive success and constituent engagement. Common examples of cornerstone campaigns...
3 Reasons to Love Outcomes Measurement
As a corporate funder turned consultant, I've spent the last decade helping funders make the shift from philanthropy to social, or impact, investing. What Is Impact Investing? Impact investing means more than simply "doing good." It means investing with purpose to achieve specific...
The BRIDGE Is Open! New Lookup Tool Distinguishes Global Social Sector Entities
Most of us take it for granted that the U.S. National Highway Traffic Safety Administration assigns every vehicle a Vehicle Identification Number (or VIN). This number makes it possible for buyers and sellers to track the story behind a car. With a bit of research, consumers like you or me can learn...
Building a Monthly Giving Program with Your Supporters
Building up the number of monthly donors who give regularly to your organization is an important strategy to assure the long-term health of your fundraising efforts. Donors who choose to make monthly gifts are on average more likely to support your organization for a longer period of time. They're...
How to Engage Your Supporters and Find Super Fans
Nonprofits often struggle with creating effective content and engagement strategies. It's not enough to just share stories about your impact — how do you mobilize and engage people who are passionate about issues you're working on? NetSquared DC organized a panel discussion on Engagement...
How to Show Your Impact to Funders in Less than 60 Minutes
GuideStar recently launched completely redesigned nonprofit profiles . Now, for free, any U.S. charity can expand its GuideStar profile to tell its story to donors and grantmakers. You can have a bronze, silver, or gold seal of transparency in less than a couple of hours. It may be the most useful couple...
The Top 3 Things to Learn for Your First Nontraditional Fundraiser
With online and mobile fundraising becoming more popular each year, it's no surprise that traditional fundraising methods like email and direct mail marketing, and in-person fundraising events with paper pledge forms, are starting to see exciting changes. But while online and mobile fundraising...
Seize the Opportunity for Mobile Engagement in 2016
We've reached an important tipping point in how mobile is being used. Blackbaud has reported recently that mobile conversions in 2015 have reached a new record, with 19 percent of donations and 23 percent of event registrations made from a mobile device. In my own work with nonprofits of various...
5 Tips for Building a Strong Events Page
Events are one of the best ways to engage your donors, meet and earn new supporters, and raise money. One of the most important aspects of any event is the registration process. How can you make it as easy as possible and ensure a smooth, frustration-free experience for people, maximizing signups and...
United Nations Sets a New Agenda for Global Philanthropy
Now that the United Nations Millennium Development Goals have expired and in some ways, have succeeded surprisingly well , the UN has developed a new set of even more ambitious goals. These new UN Sustainable Development Goals are the de facto agenda for global philanthropy, and they have a new dimension...
Learn How to Be a Better Fundraiser with Free TechSoup Webinars!
Fund up for the new year with TechSoup! It's no secret that one of the greatest challenges for nonprofits is fundraising. You know your organization must source and secure consistent funding to sustain your mission and provide much-needed services to your clients. But where do you begin? During...
3 Grantseeking Trends Your Organization Should Know About
We all ask ourselves these questions: Who will fund my organization? What is a reasonable level of funding to expect for my organization? Does my budget, location, or mission affect my organization's ability to be awarded grants? Get the Answers in the "State of Grantseeking" Report...
Why Are We Obsessed with Social Media Fundraising?
We all have guilty pleasures. Whether it's a favorite show on Bravo, the tabloid magazine we read in the check-out line at the grocery store, or that box of Girl Scouts cookies hidden in a desk drawer, there are certain things we become attached to and will not give up, on pain of death. In fundraising...
The Tech That Will Change 2016
In this edition of nonprofit tech news, TechSoup shows new ways your nonprofit could harness mobile and killer apps in 2016! We also shine the light on the potential security problems of smart toys, predict the end of the digital divide, and discuss a health-related wearable that can't get here fast...
It's Not Too Late to Supercharge Your Year-end Online Fundraising
There's a lot riding on your year-end online fundraising efforts. Some nonprofits raise a quarter (if not more) of all their online revenue in December. No doubt your team has been carefully planning its year-end online campaigns and is hard at work implementing the messages. Here are a few last...
To Strengthen Democracy in America, Think Tech
Editor's note — This blog piece by Micah L. Sifry touches on the still inadequate state of funding for nonprofit technology. Foundation Center's new Foundation Funding for U.S. Democracy platform reveals the state of nonprofit technology funding in a critical area in some detail. This...
Add Nonprofit Sponsorship to Your Fundraising Recipe
One of my leisure activities is grilling and smoking. For me, it all starts with the rub — a combination of ingredients I apply to beef, pork, poultry, or fish. Salt and pepper, garlic powder, paprika, brown sugar, and chili powder are all staples in my homemade rubs. I rarely use prepared rubs...
Using Virtual Reality to Showcase Nonprofit Impact
This post is Development Director Ryan Ginard's first impression of seeing how powerful a virtual reality video is in putting the viewer in the middle of a compelling story at the most recent meeting of the Clinton Global Initiative. Being only a small recurring donor to the Clinton Foundation...
10 Tips to Improve Your Year-end Donation Pages
As the year-end giving season approaches, nonprofits can benefit by improving their website donation pages. Whether clicking through on email appeals, visiting your website after getting an appeal in the mail, or doing a web search, a lot of prospective donors will end up on your donation page. But...
7 Steps to Get Ready for Year-End Online Giving
The year-end giving season offers a unique opportunity for engaging with your supporters and fans, whether your ultimate goal is deepening relationships or fundraising. By planning ahead, thinking multichannel, and preparing your communications, you'll be ready for the year-end online giving season...
3 Fundraising Innovations You Need to Know About
It was a pretty interesting summer for charity fundraising launches. Facebook expanded its Donate Now buttons to all charities; eBay has a new Sell for Charity mobile app. And the social media startup, GoodWorld, launched Social Giving September. Here are three fundraising innovations we think you might...
Blackbaud's Raiser's Edge NXT Launches
Raiser's Edge NXT is the new online fundraising and relationship management software for nonprofits by TechSoup donor partner Blackbaud . Like most cloud-based software, it is available anywhere, anytime, and on any device. Raiser's Edge NXT (pronounced N.X.T. instead of "next" and...
Philanthropy University Offers Amazing (Free!) Online Courses
This is an almost unbelievable offer for everyone in nonprofit-land. There are seven free online courses available starting in mid-September by people like Paul Brest, former head of the Hewlett Foundation and a faculty co-director of the Stanford Center on Philanthropy and Civil Society. He is teaching...