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Whether you manage a nonprofit organization, an educational institution, or a government agency, there is one truth that is self-evident. It's that establishing realistic objectives for your grants program is always a bit of a guessing game.
Clearly articulating the objectives — the outcomes — you expect from your grantseeking efforts is a critical component of your overall fundraising plan. To do that, you have to step back and think about the big picture — asking yourself, "What are organizations similar to mine achieving in the way of grantseeking?" One resource is the State of Grantseeking™ Report that GrantStation publishes every six months.
The State of Grantseeking™ Report spotlights current trends in the field. As quickly as things change today, you know how important it is to stay on top of these trends, adjusting your own expectations accordingly. This report serves as a touchstone.
It can help you review your grantseeking objectives, become more strategic in your grantseeking, and utilize leading-edge information to strengthen your own approach. Most organizational leaders ask themselves these questions when projecting grant support:
The answers to those questions vary — sometimes dramatically — by annual budget and mission focus. Variations in funding rates also appear, to a lesser extent, by service area, U.S. Regional Division, and organizational age.
Over the next few weeks, GrantStation will publish detailed reports based on these variations, and will add them to TrendTrack for free download as soon as they are ready. For now, here are some highlights from the Spring 2017 State of Grantseeking™ Report that may help you establish measurable objectives for your own grantseeking program.
This trend is worth watching, as there appears to be a dichotomy between funder preferences and organizational abilities when it comes to collaborative grantseeking.
GrantStation membership provides the resources for all your grantseeking needs, from finding grantmaking leads to submitting the proposal that will win you awards. We hope that you take advantage of the free State of Grantseeking reports, and invest in a GrantStation membership, to help your organization's grantseeking program.
On May 16 and 17, you'll be able to get a GrantStation annual subscription for just $99! The regular discounted cost of an annual subscription at TechSoup is $299, and the retail price of this same one-year subscription is $699. Mark your calendar now for May 16 and 17 (next week!).
Cynthia Adams is the founder and CEO of GrantStation. She has been dedicated to helping nonprofit organizations identify and secure the funding they need to do their good work for well over 40 years. Cynthia founded GrantStation because she believes that grantseeking requires a thorough understanding of the funders and sound knowledge of the philanthropic playing field. Her life's work has been to level that playing field, creating opportunities for all nonprofit organizations, regardless of size or geographic location, to secure grant support.
Ellen Mowrer is the president of Grantstation. She works with both clients and the GrantStation team in program adoption and management. In addition, she is responsible for marketing, finances, human resources, and the State of Grantseeking™ survey and reports. Ellen is on the board of Music for Everyone, and is active in the fight against puppy mills.
Image: Andy Wetherill / CC BY
This work is published under a Creative Commons Attribution-NonCommercial-NoDerivs 4.0 International License.
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