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TechSoup is proud to announce our newest partner, Informz.
Informz is an online email marketing service that allows you to send and track email communications. It includes professional email templates, marketing automation, and transactional capabilities, all designed for nonprofits.
TechSoup offers three Informz products: two donations for new and renewing subscriptions and an access to discounted rates product.
Get Informz Now
If your organization regularly sends emails to your constituents and wants to track whether they are successful, you can benefit from the services included with Informz. You can choose from several professional email templates, customize your message, strategically determine who will receive it, and track who opens it and what happens next.
You can create and design email content using a drag-and-drop interface, analyze metrics on messages you've sent, ensure your messages are being delivered, and more.
You can design professional-looking emails in just a few minutes. Just drag elements onto your message and add copy and images. Emails are ready for desktop or mobile clients. Read more about design.
Reports from Informz give you perspective on how your email campaigns perform and allow you to make adjustments to perform better in the future. You can A/B test your emails by sending different versions of the same email to see which performed best, identify trends like the best time of day to send, and analyze whether you should be sending more or fewer emails. Read more about reporting.
Informz provides support content with helpful information on how to avoid sending spam, maintaining your reputation, and determining whether your email will bounce. The Informz ISP Relations Team will even respond to spam complaints for you. Read more about deliverability.
Check out how the National Kidney Foundation used Informz to reconnect with its constituents.
This work is published under a Creative Commons Attribution-NonCommercial-NoDerivs 4.0 International License.