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helping to make a difference in the nonprofit and library community through
their donation program here at TechSoup. Their
intelligence products let organizations create interactive reports
and presentations, while their
cloud-based tools help enable group decision making. See how
organizations like yours are
benefiting from their donated products and
SAP's donation program is part of their
overall social benefit efforts, which aim to accomplish the following goals:
2010, SAP invested almost US$17 million in universities and nonprofits worldwide, an increase from US$10 million in 2009. They also began a
strategy of linking these financial investments with other
resources. For example:
To further reach their goals, SAP is
going beyond their traditional giving model to make an impact through
technology — an idea that makes them a great partner with TechSoup. Most
nonprofits (understandably) spend the majority of their funding on accomplishing
their mission, meaning there's not always enough left over for technology investments.
this in mind, SAP donates their products and services through TechSoup but
also connects their employees with organizations to provide them with volunteer
help in devising technology solutions. This
strategy has evolved over the past year and includes a range of projects and
programs throughout the world.
tapping into this broad range of technology and volunteerism, SAP is moving
closer to their ultimate goal of positively affecting one million lives. They
believe that their multi-tiered approach will help build a sustainable future
for both civil society and community businesses. Although one million people may
seem like an enormous number, consider this: on October 31, 2011, the global
population reached 7 billion.
to the United
Nations Population Fund’s (UNFPA)
Seven Billion Actions
movement, a world of 7 billion has implications for sustainability,
urbanization, access to health services, and youth empowerment. Thanks to an
dashboard that SAP designed and built for UNFPA, anyone anywhere
can access and interact with this information using UN data.
The site lets you examine historical population data and future projects through a visual interface. You
can, according to Wired, “compare the population across
Europe and North America with the growing bubble in China. 'We’re trying to
take the subject of the world’s changing population from awareness — to
insight,' says Steve Williams, SAP’s director of corporate social
To learn more about what SAP is
doing around the world, check out their sustainability
report and their social impact page.
to hear more about the corporate social responsibility efforts of other TechSoup
donor partners? See how SAP,
Corps like BetterWorld and Azavea are giving back.
Patrick Duggan | TechSoup Digital Marketing Manager
You can follow @sapcsr and @sustainableSAP on Twitter to keep up with all of SAP's efforts in these areas.